iLoveBulgaria Information

iLoveBulgaria is the Bulgarian official interactive mobile application and digital platform. It is a joint project between Horizon Software Solutions Ltd, Bulgarian Ministry of Tourism and Bulgarian City Councils. Bulgarian tourist attractions and businesses are advertised through the mobile app. Members of iLoveBulgaria are also many SMEs which don’t have the ability to implement their own automated digital marketing, mobile and CRM solutions. They all share the resources of iLoveBulgaria and get cost effective intelligent advertising, analytics and get access to wider customer base. iLoveBulgaria is integrated now with Viber, Skype, Twitter, Facebook, Google, WeChat. iLoveBulgaria Social media pages are amongst the fastest growing in Bulgaria. iLoveBulgaria Viber chat bot is connected to our Marketing Automation system iClarity, including the advanced dynamic data transmission between the two systems. iLoveBulgaria members and their specials promotions are intelligently advertised through all our digital channels, including mobile, social media, email, chat bot. iLove is our global marketing and advertising brand. iLove is a brand new mobile application that leverages the leading edge technology to bring businesses and customers together. iLove objective is to link the physical and digital worlds at a specific location, thus ensuring greater opportunities for businesses, institutions and users (locals or tourists). The iLove mobile application is a one stop “shop” for information about: • local tourist attractions • local businesses and offers they provide • local institutions and services they provide The concept of this multi-language solution (currently on 13 languages) is to register key touristic places, businesses and where all participants are advertised through the interactive map, and in addition where platform members can post in real time special offers, promotions, prize-draws to segmented mobile app users.