The world-famous Magic Castle® is home to The Academy of Magical Arts, a private members-only club that promotes the art of magic, encourages fellowship, and maintains the highest ethical standards. We provide a friendly, inspiring environment where members and their guests can enjoy the art and each other’s company. Our goals are to advance the art and promote a positive image of magic and magicians worldwide.
Magic Innovations – a global leader in multimedia production studios, with over 15 years of expertise, 100 international awards, and 1000+ projects worldwide.
As finalists on America’s Got Talent and winners of the USA’s Content of the Year and the Middle East’s Event of the Year, we’re redefining immersive experiences. Our portfolio includes iconic events like the Burj Khalifa’s New Year, product launches for Rolls Royce, Saudi Airlines, Nissan, corporate events, installations for museums and own immersive shows "Laplandia", "Alice in Wonderland" and "4D Cube Show".
We specialize in creating immersive experiences that combine projections, interactive technology, and creative storytelling. Our team of visionary artists, technical experts, and creative professionals works tirelessly to deliver unforgettable moments that captivate audiences and transform spaces into magical realms.
🏆 Awards & Recognition:
• America's Got Talent - Finalist
• WOW Award Middle East - Winner
• Berlin Festival of Lights - Winner
• More than 5+ Guinness Records
Our expertise includes:
• Large-scale projection mapping
• Interactive installations
• Custom entertainment solutions
• Creative content development
• Own digital immersive shows
• Technical production & execution
The Magic Factory creates and distributes enchanting entertainment for everyone – exciting tales, both real and imagined, filled with brave heroes, wondrous adventures, and plenty of good old-fashioned fun. Recent works include the critically acclaimed children’s books Ranger Baldy and the Disappearing Waterfall, a Kirkus Reviews “Best Books of 2014” selection, and Sign of the Sandman, a 2014 Foreword Reviews IndieFab Awards Book of the Year Finalist.