iCRE8 Information

iCRE8 is a boutique below-the-line communications agency that joined the STW Group in January 2007. iCRE8 specialise in results driven campaigns focusing on the end user and their buying motivations/habits. We drive above-the-line executions through-the-line, to influence consumers at the point of purchase where most decisions are made. Our key objective is finding new ways to engage, entice and persuade consumers, emphasising the importance of making brands relevant, yet distinguishable. Our success is driven by responsive account service, performance based creative, quality production with competitive economies. Our goal is ultimate client satisfaction. iCRE8 can handle the entire process from strategy through to delivery of all campaign requirements. Our core competencies include: Trade and consumer sales promotions - including concept development & creative execution; legals; prize sourcing & fulfilment; winner management. Strategic POS design and production - including core range; tactical & brand pieces; brand collateral. Experiential marketing - sampling, stunts & brand ambassadors. Retail activation - POS & display stand design (permanent & tactical); staffing; promotions. Loyalty campaigns - consumer & trade. Merchandise and premiums - concept development; sourcing & production. Packaging - promotional gift packs; promotional packaging, etc. Print production management