ICEcare Information

Big brands require a new level of customer loyalty and corporate image; otherwise they are going to find themselves in a constant cycle of lowering prices to stave off so many new competitors and emerging business models. Retailers need to connect with their customers and communities on an emotional and personal level. Great marketing has always elicited emotions and what better way to elicit emotions than telling your customers you care about them and their family’s safety and well being. Mobile phones are the most personal consumer devices ever invented, so why is the current mobile marketing limited to SMS and mobile optimized websites? Why are so many retailers, enterprises and NPO’s laggards in developing and deploying mobile applications and services? A major reason; they don’t know what to offer their customers other than an optimized-for-mobile website; or a digital version of their weekly snail-mail flyer. In addition they do not have the talent base in-house to develop and deploy advanced mobile services. There is huge pent-up demand from major brands for a turnkey mobile solution that allows enterprises to offer wireless subscribers mobile applications quickly with built-in direct marketing options. ICEcare allows full rich text and HTML5 messages to be sent to your customers that will open new sales and marketing channels to build brands, increase sales, acquire new customers, improve loyalty, reduce churn, and increase corporate citizenship and philanthropy. ICEcare is a comprehensive emergency preparedness solution for mobile devices that provides you and your family the tools required to prepare for, survive and recover from an emergency or disaster. With ICEcare your phone will contain medical information and emergency contacts so first responders and hospital staff can provide informed-care in the event you are rendered incoherent or unconscious due to a serious accident or medical emergency; even if the phone is inoperable or locked.