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IAG Loyalty is part of International Airlines Group (IAG), one of the world’s largest airline groups with 600+ aircraft carrying more than 122 million customers to 285 destinations across 93 countries each year. We were founded as Airmiles in 1988 and became Avios in 2011 - now we're IAG Loyalty, home to two divisions: ‘Loyalty’ and ‘Holidays’, with decades of experience in both sectors. Our Loyalty division manages Avios - the loyalty currency of British Airways, Iberia, Aer Lingus, Vueling, Qatar Airways, Finnair and Loganair. We enable more than 69 million members worldwide to collect and redeem Avios through a diverse range of partners spanning travel, retail and financial services. Our Holidays division manages consumer Holidays brands for British Airways and Iberia which have a combined network of 10,500 hotels spanning 600 cities and 100 countries. Together we're creating a more rewarding world of travel and experiences. That’s our vision. We’re a vision and values led business. Our vision sets our ambition, and our values represent how we’re going to get there. Together, this perfect partnership unites our people into a club of colleagues that know why and how we do things here. Our values are owned by everyone in the club, and are uniquely ours: • We bring passion to our work • We have the courage to reimagine • We focus on agility • We excel in delivery • We keep learning and stay curious • We take belonging seriously Our colleagues bring our vision and values to life every day in all they do. For our organisation, our customers and each other.

IAG Loyalty Questions

The IAG Loyalty annual revenue was $123 million in 2026.

Adam Daniels is the CEO of IAG Loyalty.

423 people are employed at IAG Loyalty.

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