Homebaked Competitors

Greggs is a leading food-on-the-go retailer with over 2,400 shops nationwide and serving over six million customers a week. We stand for great tasting, freshly prepared food that our customers can trust, at affordable prices and aim to become the customers’ favourite for food-on-the-go. With ambitions to grow to over 3,0000 shops nationwide and ownership of our supply chain, we are in a unique position to make quality, freshly prepared food accessible to anyone, anywhere. Our supply network... is being reshaped to support growth and compete more effectively in the food-on-the-go market. We're investing in a major programme to support shop expansion substantially beyond 3,000 outlets in the UK. Our shops... are being refurbished and relocated in locations away from high streets such as retail and industrial parks, motorway service stations and travel hubs, to meet the demands of busy food-on-the-go customers. Our franchise model continues to offer opportunities for further growth in non-high street locations. Our product offer... is differentiated by the way we freshly prepare food in our shops each day and offer customers outstanding value for good quality, great tasting food-on-the-go, at any time of day. For more on how to join us at Greggs please visit careers.greggs.co.uk

In 2008, Melissa Ben-Ishay was fired from her job in advertising. Passionate about baking since childhood, Melissa decided to do what she loved and Baked by Melissa was born. Today, Baked by Melissa is famous for its signature, bite-size treats. With the idea that people should be able to taste more flavors without a post-dessert guilt trip, Melissa personally develops all of Baked by Melissa’s unique, bite-size creations and product offerings. Baked by Melissa operates 14 locations and ships nationwide.

Bread Ahead was founded by Matthew Jones in 2013, who has been in the business and making bread for over 25 years. His mission is to bring quality baking to the masses. Bread Ahead opened its doors in September 2013 supplying fresh produce daily to Borough Market customers and a range of local restaurants and delis. The Bakery School opened in February 2014 and is designed to show the public just how easy baking good bread can be. Since then, Bread Ahead has grown – the school at Borough has expanded and Matthew has since opened a second bakery and school in Pavilion Road, Chelsea and a brand new bakery and café in Beak Street, Soho. The Bread Ahead Baking School is home to ever popular baking workshops including Doughnuts, Great British Baking, Nordic and Gluten-free to name a few. Led by Bread Ahead’s masterful bakery school tutors, they offer an insight into proper artisan baking. Gift vouchers are available to buy for the half and full day workshops all year round. In August 2017, Bread Ahead published its first ever cookbook, Baking School: The Bread Ahead Cookbook.