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Hoffman Location
Cincinnati, OH, US
Hoffman Work
2016 -now Senior Vice President @
2008 -2016 Vice President, Ad Testing @
1997 -2008 Project Director, Research Mgr, Sr. Research Manager, Director @
1995 -1997 Sr. Field Manager @ Burke Marketing Research
Hoffman Education
Miami University
(Marketing)
1991-1995
Hoffman Skills
Advertising Research
Customer Insight
Marketing Research
Market Research
Consumer Behaviour
Questionnaire Design
Quantitative Research
Focus Groups
Survey Design
Analytics
Competitive Intelligence
Brand Equity
Primary Research
Qualitative Research
Competitive Analysis
Test Planning
Research
Strategic Planning
Microsoft Excel
Testing
Troubleshooting
Project Management
Hoffman Summary
Hoffman, based in Cincinnati, OH, US, is currently a Senior Vice President at Ipsos. Hoffman brings experience from previous roles at Ipsos and Burke Marketing Research. Hoffman holds a 1991 - 1995 Miami University. With a robust skill set that includes Advertising Research, Customer Insight, Marketing Research, Market Research, Consumer Behaviour and more. Hoffman has 2 emails on RocketReach.
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