The Marketing Arm is a marketing and promotions agency that helps the world’s best brands engage consumers within the emotionally powerful platforms of entertainment, sports, multicultural, and cause marketing.
The Marketing Arm network includes:
Davie Brown Entertainment: Entertainment, TV, film, music, and gaming
Davie Brown Talent: Celebrity talent procurement, endorsements, and licensing
Usmp: Presence marketing, field sales, retail marketing, and corporate events
Millsport: Sports sponsorship and motorsports consulting
Wave: Multicultural marketing
ipsh!: Wireless marketing and mobile media
Kaleidoscope: Event and film production
Rooster Punk is a London-based B2B brand and creative agency known for its storytelling-led approach, founded in 2013 by Paul Cash, and author of the best-selling book "Humanizing B2B." The agency has a long history of award-winning work, including B2B Agency of the Year at The Drum Awards (2021), Gold Winner for Best Creative at the B2B Marketing Awards (2024), and a place on the IPA Beacon List (2026), which recognises 20 of the UK's most exciting high-growth agencies. Core services include brand strategy and positioning, brand identity, creative campaigns, and thought leadership, delivered for VC-funded scale-ups, PE-backed mid-market companies, and global enterprises. Clients include TeamViewer, Fujitsu, Colt, Sogeti, Okta, Allica Bank, Capgemini and Access Group - with notable work including Allica Bank's signature orange bowler hat brand identity.
B2B Marketing's 2026 UK Agencies Benchmarking Report ranked Rooster Punk as a:
• Top 50 UK B2B Marketing Agency
• Top 10 UK Rising Star
• Top 20 for Brand
• Top 20 for Content Marketing & Thought Leadership
• Top 15 for Strategy and Planning
Find out more at www.roosterpunk.com