Henry Shen Email
Chief Strategy Officer, Greater China
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Henry Shen Location
- Shanghai, Shanghai, China
Henry Shen Work
- 2026 -now Chief Strategy Officer, Greater China @ McCann Worldgroup Greater China
- 2018 -now Chief Strategy Officer (brand, engagement, digital and science), Greater China @
- 2016 -2018 Head of Strategy (brand,digital and engagement) @
- 2015 -2016 Head of Planning @
- 2015 -2015 Planning Director @
- 2011 -2015 Planning Director @
- 2010 -2011 Senior Planner @
- 2007 -2009 Strategic Planner @
- 2006 -2007 Management Trainee @
Henry Shen Education
- 复旦大学
Master (Philosophy)
2000-2006 - Xiang Ming Middle School
High School
1993-2000
Henry Shen Skills
- Brand Communication
- Insight Generation
- Workshop Facilitation
- Trend Watching
- Ethnographic Research
- Marketing Research
- Digital Communication Strategy
- Consumer Engagement and Communication Strategy
- Integrated Marketing
- Customer Engagement
- Digital Strategy
- Customer Insight
- Ethnography
- Trend Following
- Advertising
- Brand Architecture
- Brand Development
- Creative Strategy
- Leadership
- Strategy
- 数字化营销
- 数字化战略
- 整合市场营销
- Digital Marketing
- Healthcare Marketing
- Market Research
- Business Strategy
- Microsoft Office
- Marketing Strategy
- Sound Therapy
- Cst
Henry Shen Summary
- Henry Shen, based in Shanghai, Shanghai, China, is currently a Chief Strategy Officer, Greater China at McCann Worldgroup Greater China. Henry Shen brings experience from previous roles at McCann Health, mcgarrybowen and McCANN. Henry Shen holds a 2000 - 2006 Master in Philosophy @ 复旦大学. With a robust skill set that includes Brand Communication, Insight Generation, Workshop Facilitation, Trend Watching, Ethnographic Research and more. Henry Shen has 4 emails on RocketReach.
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