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Heidi Bailey Location
Dallas, TX, US
Heidi Bailey Work
Senior Vice President of Innovation, DAS Group of Companies @ (January 2025 - Present)
SVP, Futures and AI @ (January 2024 - January 2025)
VP, Futures and A.I. @ (January 2021 - January 2024)
Group Strategy Director, Data and Analytics @ (November 2018 - January 2021)
Group Media Director @ (May 2015 - November 2018)
Product Advisory Board Member @ (November 2021 - November 2022)
Media Planning Director @ (April 2013 - May 2015)
Media Director @ Griffin Wink (August 2012 - April 2013)
Founder, President @ B22 Media (May 2008 - April 2013)
Senior Media Planner and Buyer @ (April 2011 - August 2012)
Senior Broadcast Negotiator @ (October 2007 - May 2008)
Media Supervisor and Senior Buyer @ SF Media Consultants (January 2006 - October 2007)
Broadcast Negotiator @ (October 2002 - January 2006)
Heidi Bailey Education
Texas Tech University
BA (International Business, Chemistry and German)
1997-2001
Consortium International University
(International Business - Italy)
2001-2001
Heidi Bailey Skills
Strategy
Data
Futures Thinking
Generative AI
Predictive Systems
AI Strategy
Team Leadership
Media Planning
Media Buying
Online Advertising
Advertising
Mobile Marketing
Digital Media
Marketing
Online Marketing
Social Media Marketing
SEM
Marketing Strategy
Digital Marketing
Integrated Marketing
New Media
Digital Strategy
Market Research
Mobile Advertising
Interactive Marketing
Email Marketing
Television
Advertising Sales
Sponsorship
Direct Marketing
Brand Development
Mobile Devices
Interactive Advertising
Analytics
Brand Management
Display Advertising
Search Advertising
Web Analytics
Creative Strategy
Big Data
Data Modeling
Software Design
Google Analytics
Google Adwords
Databases
Strategic Partnerships
Negotiation
Media Strategy
Media Research
New Media Strategy
Database Development
Apache
Business Intelligence (BI)
Machine Learning
Artificial Intelligence (AI)
comScore
Outdoor Advertising
Brand Awareness
Traditional Media
SEO
Rich Media
Radio
PPC
Business Intelligence Bi
Radio Advertising
Marketing Research
Broadcast
Business Intelligence
Heidi Bailey Summary
Heidi Bailey, based in Dallas, TX, US, is currently a Senior Vice President of Innovation, DAS Group of Companies at Omnicom. Heidi Bailey brings experience from previous roles at TPN and The Integer Group. Heidi Bailey holds a 1997 - 2001 BA in International Business, Chemistry and German @ Texas Tech University. With a robust skill set that includes Strategy, Data, Futures Thinking, Generative AI, Predictive Systems and more. Heidi Bailey has 1 emails and 3 mobile phone numbers on RocketReach.
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