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Heather O'Shea Location
New York, NY, US
Heather O'Shea Work
2022 -now Chief Research Officer @
2021 -2022 Board of Directors, ARF Women in Analytics (WIA) @
2020 -2022 Global head of ad research and insights @
2019 -2020 EVP, Advertising and Media effectiveness @
2017 -2019 SVP, Research @
2014 -2017 Global Agency Research and Data Strategy Lead @
2011 -2014 VP Group Partner, Research @
2009 -2011 Research Supervisor @
2008 -2009 Research Analyst @
2007 -2008 Media Analyst @
2005 -2006 New Business Intern @ Kirshenbaum Bond and Partners
Heather O'Shea Education
City University of New York-Baruch College - Zicklin School of Business
MBA (Marketing)
2009-2011
Pace University - Lubin School of Business
BBA (Marketing & Management)
2003-2007
Heather O'Shea Skills
Advertising
Communications Planning
Online Research
Targeted Advertising
Marketing
Media Research
Media Planning
New Media
Customer Insight
Digital Media
Creative Direction
Press Releases
Market Research
Online Advertising
Qualitative Research
Entrepreneurship
Marketing Research
Digital Marketing
Social Media
Strategy
Microsoft Word
Customer Service
SQL
Research
Leadership
Media Buying
Public Speaking
Online Marketing
Brand Development
Digital Strategy
Microsoft PowerPoint
Mobile Marketing
Data Analysis
Business Development
Web Analytics
Competitive Analysis
Mentoring
Team Leadership
Integrated Marketing
Interactive Marketing
Mobile Advertising
Advertising Research
Microsoft Excel
Cross Functional Team Leadership
Segmentation
Social Media Marketing
Market Analysis
Management
Quantitative Research
Marketing Strategy
Analytics
Keynote
Consumer Behavior
Heather O'Shea Summary
Heather O'Shea, based in New York, NY, US, is currently a Chief Research Officer at Alter Agents. Heather O'Shea brings experience from previous roles at Advertising Research Foundation (ARF), Snap Inc., Kantar and Kantar Millward Brown. Heather O'Shea holds a 2009 - 2011 MBA in Marketing @ City University of New York-Baruch College - Zicklin School of Business. With a robust skill set that includes Advertising, Communications Planning, Online Research, Targeted Advertising, Marketing and more. Heather O'Shea has 2 emails and 2 mobile phone numbers on RocketReach.
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