Bill Gross started Idealab in 1996 to create and operate pioneering technology companies. The structure of Idealab has allowed us to test many ideas at once and turn the best of them into companies, attracting the human and financial capital necessary to bring them to market.
Many of these companies were among the first to introduce new business ideas to the market. CitySearch, now a part of IAC, established the category of local online community directories. eToys demonstrated the tremendous potential for online consumer retail and became one of the most recognized brands during the early days of e-commerce. Overture Services, which began life as GoTo.com, was the first company to introduce the concept of paid search — the business model that powers the multibillion-dollar online search market.
Idealab continues to explore a range of technology frontiers. New models for improving the search experience are at the core of several companies currently growing inside of Idealab. Moving beyond the Internet, we have spawned companies with breakthrough technologies in robotics, renewable energy and automotive design and production among others. Idealab also continues to partner with leading venture capital firms and other strategic investors to provide the resources to maximize the potential of these companies.
In addition to capital, Idealab provides a full range of resources to infuse start-ups with the support they need to rapidly introduce innovative products and services. Resources include office space and the accompanying office services, development and technology, product and graphic design, marketing, financial advice, human resources, competitive research, legal, accounting and business development support and services. In addition, Idealab provides advice on strategy, branding and corporate structure.
At Creative Co-Op, passion is at the heart of all we do - passion for product, passion for quality, and passion for customer success. It is this passion that grew a company founded in 2001 into the dynamic, trend-setter that it is today. This passion ensures we will continue to lead the industry for years to come.
Product - At our core, we live and breathe product. Our design team travels the world for inspiration, taking the best elements of their experience and translating them into a creative, unique assortment that caters to a broad variety of tastes. Whether you're a small boutique or a larger furniture store, our product line has something for you – and at price points that work.
Quality - We strive to create product of the highest quality standard, and go to great lengths to ensure that you’ll be proud to sell our merchandise. Both abroad and in the US, we adhere to strict quality control measures, but should you ever encounter an issue, we will do everything possible to rectify the situation as quickly as possible. Our customer service team strives for continual improvement, with a single goal – to be the best in the industry.
Customer Success - Most importantly, we realize that our success is defined first and foremost by our customers’ success. Through product that consistently sells thru, high in-stock rates, the Creative Co-Op Advantage Program and unmatched customer service, we strive to do all we can to provide a platform for that success.
The Creative Company supports nonprofits and purpose-driven businesses by providing clear, strategic marketing leadership. From PR and branding to digital outreach and creative services, their work helps organizations share their impact and strengthen their communities.
Clients often engage The Creative Company when the stakes are high: during a brand launch, change in marketing roles, competitive threat or any period of fundamental change or transition. Clients come to us needing communications campaigns built on knowledge, research and industry insights. Most of all, clients come to us for our proven ability to communicate effectively and our focus on data driven results and work that inspires people to act.
We believe:
The best brands are built from the inside out.
Values trump everything.
A business can do good and be good.
Inclusion inspires innovation.
Great ideas don't come from New York or LA, they come from between your ears.
Technology and art and commerce are at their best when they come together to solve problems.
Our greatest potential lies not in things but in people.
Your reputation is your most valuable asset.