Halcyon Information

Halcyon is the wings for my independent strategy consultancy. A home to channel almost two decades of experience as a strategist and futurist in delivering unique solutions for globally influential brands and institutions. My practice blends design, narrative, and futures strategy to translate insights and foresight into experiences and communications that affect imagination and impact decision-making. I've partnered with global brands, public bodies, and creative leaders to navigate uncertainty by blending the rigour of Strategic Foresight with the creativity of Brand Narrative and Experience Design, helping clients evaluate alternative tomorrows and shape new systems today. Whether it is crystallising a brand purpose, designing a data-driven digital product, or building a scenario-planning capability, my work is defined by a commitment to long-termism and human-centric storytelling. Core Services: Design Strategy: early-stage discovery, user research, journey mapping, and future visioning to inform impactful products and services. Strategic Foresight: Horizon scanning, trends mapping, and scenario building to navigate uncertainty and drive imagination. Brand Expression & Narrative: Translating purpose and positioning into compelling stories that stakeholders can align with. Capability Building: Impact by Design workshops, futures literacy training, and team facilitation. Selected Clients: Haleon, Siemens, NESO (National Energy System Operator), The Economist, and UAL.