Guillermo Obregon Email & Phone Number
Commercial Director @ Inter Candy
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Guillermo Obregon Location
- Guatemala
Guillermo Obregon Work
- 2024 -now Commercial Director @
- 2022 -2024 International Commercial Director @
- 2019 -2022 Marketing and Innovation Head @ ALCSA
- 2019 -2019 Corporate Marketing Director @
- 2017 -2018 Marketing and Joint Business Planning Director @
- 2015 -2016 Sales and Customer Marketing Director @
- 2014 -2014 Marketing Director Central America and Caribbean @
- 2013 -2014 Marketing Director Central America @
- 2012 -2013 Senior Marketing Manager @
- 2011 -2012 Senior Cross Category Marketing Manager @
- 2006 -2011 Sales Director @
- 2005 -2006 Marketing and Innovation Manager @
- 2003 -2005 Senior Brand Manager @
- 2002 -2003 Senior Brand Manager @
- 2001 -2002 Brand Manager @
- 1999 -2001 Promotions Manager @
- 1998 -1999 Senior Brand Associate @
- 1997 -1998 Sales Executive @
- 1996 -1997 Sales Executive @
Guillermo Obregon Education
- Tecnológico de Monterrey
MBA (Business Administration)
2000-2002 - Tecnológico de Monterrey
BA (Marketing)
1991-1995
Guillermo Obregon Skills
- Marketing Management
- Brand Management
- Competitive Analysis
- Strategy
- Shopper Marketing
- Marketing Strategy
- Advertising
- Product Innovation
- Product Marketing
- Strategic Planning
- Trade Marketing
- Business Development
- Marketing
- Management
- Business Strategy
- Consumer Products
- Brand Equity Development
- Product Management
- Sales Management
- Product Development
- Strategic Brand Positioning
- Categorization
- Market Planning
- Sales
- Cross-functional Team Leadership
- FMCG
- Brand Equity
- Positioning
- Customer Insight
- Forecasting
- Brand Architecture
- Marketing Research
- Nielsen
- category development
- Promotions
- Category Insights
- Market Analysis
- Brand Implementation
- Growth Management
- Marketing Communications
- Segmentation
- Sales Operations
- Brand Awareness
- P&L Management
- Consumer Behaviour
- Consumer Insight
- International Business
- Global Marketing
- Revenue Assurance
- LSS (Lean six sigma black belt)
- PowerPoint
- MBA
- Cross Functional Team Leadership
- Leadership
- Customer Service
- Lss Lean Six Sigma Black Belt
- LSS
Guillermo Obregon Summary
- Guillermo Obregon, based in Guatemala, is currently a Commercial Director at Inter Candy. Guillermo Obregon brings experience from previous roles at Grupo Flexi, ALCSA, Industrias Licoreras de Guatemala and Grupo PDC. Guillermo Obregon holds a 2000 - 2002 MBA in Business Administration @ Tecnológico de Monterrey. With a robust skill set that includes Marketing Management, Brand Management, Competitive Analysis, Strategy, Shopper Marketing and more. Guillermo Obregon has 1 emails and 2 mobile phone numbers on RocketReach.
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