Grupo São Paulo Eventos Information

We turn venues into experiences — and experiences into unforgettable brands. For more than two decades, Grupo São Paulo Eventos has been the beating heart of São Paulo’s entertainment scene. Owner of three of the city’s most iconic venues — Espaço Unimed, Villa Country, and Expo Barra Funda — the group stands as a reference in culture, business, and hospitality. We go beyond event production: we create experiences that build brand value and drive real results. Born from culture, raised by music, and shaped by the market, we’ve learned that an event is not just structure — it’s meaning, strategy, and emotion. That’s why we offer much more than venue rental. We deliver complete solutions in visibility, brand activation, and corporate hospitality — connecting companies, artists, and audiences in one powerful experience. Our DNA • Stages that create business opportunities • Signature gastronomy with co-branding potential • Experiences that merge emotion and brand presence • Partnerships that truly perform What we do • Premium venue rental for concerts, conventions, and corporate events • Brand activations that turn presence into experience • Cross-branding and naming rights for brands seeking live visibility • Media partnerships: OOH, DOOH, radio, content, and live streaming • Exclusive gastronomy for events held at our venues Grupo São Paulo Eventos. Tradition, expertise, and innovation in the heart of São Paulo. More than venues — an ecosystem of culture, business, and emotion.