About GroundTruth GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand’s advertising. Learn more at groundtruth.com
View Top Employees from GroundTruthWebsite | http://www.groundtruth.com |
Employees | 438 (438 on RocketReach) |
Founded | 2009 |
Address | One World Trade Center, 60th Floor, New York, New York 10007, US |
Industry | Advertising Services, Mobile Location Advertising, Location-Based Marketing, Performance-Based Advertising, Location Intelligence, Location-Based Advertising, Location Technology, Performance-Based Marketing |
Keywords | Audience Targeting, Omnichannel Marketing, Small Business Marketing |
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Kate Scappaticci is the COO of GroundTruth.
438 people are employed at GroundTruth.
GroundTruth is based in New York, New York.