Groov Information

Shoes come in sizes. Feet come in shapes. Changing the surface your stand on to align with the shape of your first is the difference between a magical and miserable experience in any pair of shoes. Most insoles are a guess at your foot shape, so you pick a size and an arch height and hope. Groov doesn't guess. Your iPhone maps your feet in about two minutes, roughly 30,000 points per foot, including the ways your left differs from your right (it always does). Our ShapeSense platform turns that scan into a pair of custom insoles designed for your feet and the shoes you actually wear them in. No clinic visit, no foam box in the mail. Pairs are built in about a week, and 88% of wearers report zero break-in time. There's a model for how you live: the Everyday for long days on your feet, the Response for athletes, the Luxe for dress shoes, the Blade for skates, and the Carve for ski and snowboard boots. For organizations, Groov Momentum makes custom insoles work at roster scale: QR-code scanning with no app, one dashboard to order and reorder, clinical corrections on request, same-week refresh. Programs run with organizations across the NFL, MLB, NHL, NBA, MLS, and NCAA Division I, and in workplaces where people stand all day. In a hospitality case study led by Dr. Krista Archer, DPM, staff at Bobby Van's Steakhouse reported 88% less discomfort and 88% fewer absences. Groov is an NFL Players Association Product Partner. Our work has been covered by Fast Company and Gizmodo and named MyGolfSpy's Footwear Product of the Year. Teams and workplaces: groov.me/pages/teams or Momentum@groov.me Everyone else: groov.me (HSA/FSA eligible) Press and partnerships: you@groov.me New York City or wherever YOU are.