Greybone Studio Information

Greybone is a creative studio specialized in marketing art, illustration, and motion design for the video game industry. We partner with game studios and publishers to deliver visual and conceptual solutions that enhance their brand, engage their communities, and boost their marketing campaigns. Founded by Daniel Catalina Guil, former Art Director and VP Creative at leading game companies like Socialpoint and Tiltingpoint, Greybone brings over a decade of experience working with global franchises like Marvel, Warhammer, Star Trek, Spongebob, Avatar: The Last Airbender, Godzilla x Kong, 007, Narcos, M&Ms, Pacific Rim, Dragon City, Monster legends and more. We combine artistic excellence, production speed, and deep industry knowledge to help studios of all sizes achieve AAA-level visuals and creative performance. We also support studios in pitch development, CPI testing for IP validation, and the production of trailers and modular UA videos, designed to fit into iterative strategies that maximize campaign performance across platforms. Beyond production, we offer creative audits and advisory services, helping companies build and lead art teams and workflows that foster engagement, autonomy, and strategic thinking. Our approach emphasizes collaborative, accountable, and horizontal structures, unlocking the full potential of every creative contributor. 🎮 Marketing Art. 🎬 Trailers & Cinematics. 📦 Game Assets (Icons, UI, Store creatives…). 🧠 Concept & Pitch Development. 🎯 CPI Testing assets. 📈 Scalable Creative Support for Game Brands.