Gregory McCastle Email & Phone Number
Chief Strategy Officer @ Madhive
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Gregory McCastle Location
- Atlanta, GA, US
Gregory McCastle Work
- 2024 -now Chief Strategy Officer @
- 2020 -2024 Advisor to Exec Chairman (advanced media strategy and development) @
- 2018 -2020 Chief Revenue Officer and SVP Strategy and Development @
- 2017 -2018 President @
- 2013 -2017 Managing Director, Global Head of Agency and Client Development @
- 2011 -2013 President, Cablevision Media @
- 2007 -2011 President, AT and T AdWorks and SVP, AT and T @
- 2003 -2007 EVP - General Manager, Television and Digital @
- 1997 -2002 EVP Ad Sales, News Digital Media and EVP Ad Sales, Fox Sports Net @
Gregory McCastle Education
- Wake Forest University
BA (English Language and Literature, General)
1980-1984
Gregory McCastle Skills
- Advertising
- Strategy
- Integrated Marketing
- Strategic Partnerships
- Product Marketing
- Mobile Devices
- Management
- Broadcast Television
- Mobile Advertising
- Online Advertising
- Start-ups
- Product Management
- Cable Television
- Digital Strategy
- Digital Media
- Sales Management
- Interactive TV
- C-Level Negotiations
- Analytics
- Sales Process
- Leadership
- Demand Side Platform
- P&L Management
- New Business Development
- Data Driven Media Sales
- Product Development
- IPTV
- Media Buying
- Advertising Sales
- Smart TV
- VOD
- Sales Operations
- Direct Marketing
- Internet TV
- Mobile TV
- Sponsorship
- Business Development
- Editing
- Strategic Planning
- Microsoft Office
- Start Ups
- Marketing
- C Level Negotiations
- Research
- Platform
- Integration
- Social Media
- Customer Service
- Solutions
- Project Management
Gregory McCastle Summary
- Gregory McCastle, based in Atlanta, GA, US, is currently a Chief Strategy Officer at Madhive. Gregory McCastle brings experience from previous roles at Cox Media Group, Gray Television, Dstillery and Time Inc.. Gregory McCastle holds a 1980 - 1984 BA in English Language and Literature, General @ Wake Forest University. With a robust skill set that includes Advertising, Strategy, Integrated Marketing, Strategic Partnerships, Product Marketing and more. Gregory McCastle has 2 emails and 1 mobile phone numbers on RocketReach.
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