Green Media Toolshed Information

Green Media Toolshed is strengthening the communications infrastructure for the environmental movement. Green Media Toolshed is committed to providing tools and improving the effectiveness of communications among environmental groups and the public. Green Media Toolshed's goals are to: * Provide cutting edge software to help environmental communications staff distribute messages to the public more effectively. * Offer training, coaching and advice to members about how to integrate new media and new technologies into their communications work. * Remove cost barriers and demystify the communications process so that our member groups can effectively use the media to promote conservation. * Strengthen ability of conservation groups to influence national, regional and local media. * Network the communicators together to speed the learning process and media campaign planning. Green Media Toolshed does this work by maintaining the lists that provide insights into who to contact, how to contact them (numbers, emails, address) and the broader set of tools needed in "care and feeding" of the media and new media. Green Media Toolshed organizes trainings and training content that helps our members communicate their messages more clearly. We find new ways to use technologies and strategies that help groups place messages in front of their right target audiences.