Grasp Information

Grasp is the one and only solution fully dedicated to digital media operational excellence & compliances, with a unique preventive approach. Our products cover Social, Search & Programmatic, from media buying QA, golden rule compliances, campaign taxonomies to connected media planning. We have 3 main offerings: • Grasp QA (http://grasp.gg), the only preventive QA solution dedicated to media teams of all sizes to prevent overspend & other campaign set up errors. • taxo_ by Grasp (http://taxo.gg), the only preventive media data excellence solution dedicated to global HQ media data teams to enforce naming conventions & taxonomies worldwide. • Loop by Grasp (http://getloop.gg), a product universe dedicated to connected media buying workflows. Grasp advocates conscious and responsible digital advertising, by empowering all key parties in the digital media buying process and ecosystem to do the right thing from the very start. Created by 4 founders that come from diverse backgrounds, Grasp is servicing not only the world's leading media agencies such as KINESSO and Havas Media Group, but also the most iconic global brands such as L'Oréal and PepsiCo. Acquired in November 2023, Grasp is an MiQ (https://www.wearemiq.com) company.