Graft Brandlab Information

Augmenting brands through multidimensional experiences is our goal at Graft Brandlab. As a Berlin-based innovation agency, we operate at the intersection of architecture and design, art and technology. We are passionate about the relationship between groundbreaking technology and being human. Managing Partners Rico Zocher (Business) and Prof. Nik Hafermaas (Creation) lead the agency, which was founded by Graft Architects in 2014. Our agency is characterized by its multidisciplinary approach, uniting strategists and architects, interior designers and graphic designers, marketing experts and software engineers. In our team of international talents, we realize a broad project spectrum from developing #brand, #employerbranding, #workplacestrategies to their manifestation in the physical and digital world in the form of #multimedia, #branding, #communication, #architecture, #interiordesign, #virtualreality, and #mediatecture. Our clients include #DKB, #Volocopter, #Coca-Cola, #Mercedes-Benz, #Honda, #Hyundai, #Gebr. Heinemann, #E.ON, #Volkswagen and #Zalando. At Graft Brandlab, we think multi-dimensionally to establish new connections between people, brands, and spaces. Our lab is where empathy meets technology.