GOAT Information

Goat is a lifestyle philosophy which speaks through products and services to stimulate people, through body or mind to be, do or have the greatest of all time. It markets itself to individuals who are active and passionate about doing the things they ought to do in order to be happy or become their natural best and creates places and things to accentuate this idea. Since inception, an appreciation for fine products and services has been central to its vision with the goal to pass dynamic energy to people through beverages, merchandise, events and media to improve, inspire and fascinate them. Conceptualizing Goat as an extension of our daily endeavour, we seek to advance the current landscape of continuous cultural development and human successes, while operating under a personal philosophy of maximising value and sensory experience. Housed in Cape Town. Felt Worldwide.