2018 -
now Co-founder Partner @ TOPLESS BEDDING CO. (TOPLESSBEDDING.COM)
2014 -
now Principal @ Gio Branding with Purpose, LLC.
2015 -
2018 Chief Marketing Officer, Global @ The Merisant Company
2013 -
2014 Chief Marketing Officer @
2007 -
2013 Global VP Strategic Marketing @
2005 -
2007 VP Global Marketing, Maybelline NY @
1998 -
2005 Director Marketing @
1997 -
1998 International Marketing Manager @ Renaissance Cosmetics, Inc
1995 -
1997 Field Marketing Manager @
1991 -
1995 Associate Brand Manager @
Giuseppe D'Alessandro Education
Columbia Business School
MBA (Marketing and Finance)
1990
-
1991
Stevens Institute of Technology
BE (Mechanical Engineering, Manufacturing Systems)
1983
-
1986
Giuseppe D'Alessandro Skills
Shopper Marketing
Customer Insight
Consumer Products
Brand Management
Brand Equity
Product Innovation
Consumer Behaviour
Brand Development
Global Marketing
Brand Architecture
Entrepreneurship
Trade Marketing
Segmentation
Marketing Management
Product Development
Consumer Marketing
Product Launch
Cross-functional Team Leadership
Relationship Marketing
Integrated Marketing
Strategy
Consumer Insight
Nielsen
Business Strategy
IRI
Marketing
Customer Marketing
Strategic Planning
Market Research
Product Marketing
Packaging
Market Analysis
Marketing Research
P&L Management
Analytics
Marketing Strategy
FMCG
Social Media
Brand Awareness
Direct Marketing
Market Planning
International Marketing
Positioning
Leadership
AC Nielsen
Competitive Analysis
Advertising
Pricing Strategy
Marketing Communications
Retail
Public Speaking
Branding
Cross Functional Team Leadership
PowerPoint
Social Media Marketing
Sales
Marketing Consulting
Management
Giuseppe D'Alessandro Summary
Giuseppe D'Alessandro, based in Chicago, IL, US, is currently a Co-founder Partner at TOPLESS BEDDING CO. (TOPLESSBEDDING.COM). Giuseppe D'Alessandro brings experience from previous roles at Gio Branding with Purpose, LLC., The Merisant Company, Mark Anthony Brands, Inc. and ConAgra Foods. Giuseppe D'Alessandro holds a 1990 - 1991 MBA in Marketing and Finance @ Columbia Business School. With a robust skill set that includes Shopper Marketing, Customer Insight, Consumer Products, Brand Management, Brand Equity and more. Giuseppe D'Alessandro has 1 emails and 3 mobile phone numbers on RocketReach.
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