Gina Lu Email
Senior Manager, Mass Retail Proposition and CLCM @ HSBC
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Gina Lu Location
- Hong Kong
Gina Lu Work
- 2023 -now Senior Manager, Mass Retail Proposition and CLCM @
- 2021 -2023 Senior Manager, Customer Lifecycle Management and Engagement @
- 2017 -2021 Digital Commercialisation Lead @
- 2015 -2017 Associate Director, E-Commerce @
- 2013 -2015 Loyalty Marketing Manager, Asia Pacific @
- 2010 -2013 Marketing Operations Manager @
- 2006 -2010 Consultant @
Gina Lu Education
- The University of Hong Kong
- HKU Business School — MBA
- University of International Relations
Gina Lu Skills
- Positioning
- Packaging
- FMCG
- Marketing Communications
- Customer Insight
- Marketing
- Brand Implementation
- Market Research
- Marketing Strategy
- Brand Management
- Social Media
- Digital Marketing
- Brand Development
- Strategic Planning
- Corporate Branding
- Social Media Marketing
- Marketing Research
- Brand Architecture
- Branding And Identity
Gina Lu Summary
- Gina Lu, based in Hong Kong, is currently a Senior Manager, Mass Retail Proposition and CLCM at HSBC. Gina Lu brings experience from previous roles at HSBC, HSBC Retail Banking and Wealth Management, Melco Crown Entertainment and Marriott International. Gina Lu holds a The University of Hong Kong. With a robust skill set that includes Positioning, Packaging, FMCG, Marketing Communications, Customer Insight and more. Gina Lu has 3 emails on RocketReach.
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