Georgina Smyth's Location
United Kingdom
Georgina Smyth's Work
- Director of Analytics and Data Science Strategy @ Merkle
- Client Director - Data Science and Strategy @ Merkle
- Head of Client Solutions @ Merkle | Aquila
- Senior Analytical Consultant @ Merkle | Aquila
- Senior Project Lead @ Women's Work (Derbyshire) Ltd
- UK Analytics and Data Science Manager @ Genting Casinos UK
- Analytical Consultant @ Various Companies
- Volunteer With the Prince's Trust Team @ The Prince's Trust
- Lead Promotions Analyst @ Boots UK
- Senior Insight Analyst @ Barclaycard
Georgina Smyth's Education
(Teaching, Education)
2012 - 2012- Keele University
Bachelor of Science (Biology, Psychology, Law)
1998 - 2001
Georgina Smyth's Skills
- Customer Insight
- SAS
- Segmentation
- Customer Analysis
- Analysis
- Logistic Regression
- CRM
- SQL
- Marketing Strategy
- SPSS
Georgina Smyth's Summary
Georgina Smyth, based in United Kingdom, is currently a Director of Analytics and Data Science Strategy at Merkle, bringing experience from previous roles at Merkle, Aquila Insight and Women's Work (Derbyshire) LTD. Georgina Smyth holds a 2012 - 2012 . With a robust skill set that includes Customer Insight, SAS, Segmentation, Customer Analysis, Analysis and more, Georgina Smyth contributes valuable insights to the industry. Georgina Smyth has 2 emails on RocketReach.
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