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Geoff Biggs Location
Miami, FL, US
Geoff Biggs Work
Global Director @ (April 2024 - Present)
Regional Director Global Travel Retail Americas @ (May 2014 - Present)
Business Consultant @ Private (January 2014 - April 2014)
Sales and Customer Marketing Director @ Diageo EABL (October 2010 - December 2013)
Commercial Development Director - East Africa @ (July 2010 - September 2010)
Regional Vice President Americas @ (October 2005 - June 2010)
General Manager - Gulf @ (July 2003 - September 2005)
Commercial Development Director Middle East, North Africa and Eastern Europe @ (January 1999 - June 2003)
Trade Marketing Director Southern Africa @ (March 1997 - November 1998)
Trade Marketing Director - Southern Africa @ (March 1996 - March 1997)
National Account Manager @ (January 1989 - March 1996)
Geoff Biggs Education
University of Cape Town
B.Bus.Sc Honours (Marketing, Economics, Business Strategy)
1983-1986
Union High School 1970-1982
Geoff Biggs Skills
AC Nielsen
Alcoholic Beverages
Beer
Beverage Industry
Brand Architecture
Brand Development
Brand Equity
Brand Management
Categorization
Competitive Analysis
Consumer Insight
Consumer Products
Cross-functional Team Leadership
Customer Insight
Customer Marketing
Distributed Team Management
Distributor Management and Development
FMCG
Forecasting
Global Experience
Global Management
Global Marketing
Great People Skills
IRI
International Marketing
Key Account Development
Key Account Management
Leadership
Leadership Development
Management
Market Analysis
Market Planning
Marketing
Marketing Management
Marketing Research
Marketing Strategy
P&L Management
Pricing
Pricing Strategy
Product Innovation
Retail Category Management
Sales
Sales Operations
Sales and Customer Marketing Strategy Development and Excecution
Segmentation
Shopper Marketing
Strategic Planning
Strategy
Trade Marketing
Wine
Cross Functional Team Leadership
Microsoft Excel
New Business Development
Geoff Biggs Summary
Geoff Biggs, based in Miami, FL, US, is currently a Global Director at Bacardi. Geoff Biggs brings experience from previous roles at Bacardi, Private, Diageo EABL and Diageo. Geoff Biggs holds a 1983 - 1986 B.Bus.Sc Honours in Marketing, Economics, Business Strategy @ University of Cape Town. With a robust skill set that includes AC Nielsen, Alcoholic Beverages, Beer, Beverage Industry, Brand Architecture and more. Geoff Biggs has 2 emails and 1 mobile phone numbers on RocketReach.
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