Generational provides market-leading battery diagnostics for electric and plug-in hybrid vehicles. When it comes to EVs, battery health is the new mileage. The battery defines performance, longevity, and value. Yet for most buyers, battery condition remains invisible, creating a lack of trust at the point of purchase. Generational provides automotive retailers and remarketers with a fast, standardised way to certify the condition of EV batteries. In just two minutes, any member of the team can generate a clear, verified battery health certificate. No need to be a trained technician. The output is a simple, customer-facing certificate that removes uncertainty, builds trust, and gives buyers the confidence to commit. The impact is immediate: • Vehicles sell faster • Listings attract more conversions • Customers buy with confidence Trusted by one third of the biggest automotive retailers in the UK, Generational is also recognised at an industry level: • Winner, Car Dealer Power Award 2025, Product Innovation of the Year • Backed by the Advanced Propulsion Centre and UK Government innovation funding
| Website | https://generational.ac |
| Employees | 6 (2 on RocketReach) |
| Founded | 2023 |
| Industry | Software Development |
| Keywords | Electric Vehicle Sales, Vehicle Diagnostics, Automotive Technology, Data-Driven Automotive, Automotive Data Analytics, Used Car Sales, Automotive Software, Automotive Asset Management, Vehicle Remarketing, Wholesale Vehicle Sales, Fleet Vehicle Sales |
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Oliver Phillpott is the Co-Founder and CEO of Generational.
2 people are employed at Generational.
Generational is based in London, England.