Geant Hypermarkets ME Information

Hypermarkets, Supermarkets & Convenience Stores -UAE, Kuwait & Bahrain Mission With the Group´s strength in local retailing and knowledge of the region and Groupe Casino´s expertise in Hypermarket operations, Géant is an embodiment of the best local adaptation of International standards in retailing. The consumers are presented with a retailing experience that is suited not just to their needs but also to their tastes and aspirations. Description In May 2001 Géant opened its first store in Bahrain & opened Géant Hypermarket Dubai in 2005. With the Group´s strength in local retailing and knowledge of the region and Groupe Casino´s expertise in Hypermarket operations, Géant is an embodiment of the best local adaptation of International standards in retailing. The consumers are presented with a retailing experience that is suited not just to their needs but also to their tastes and aspirations. The Hypermarket´s unique "It’s Géant and it’s for you" marketing strategy and aggressive theme-based promotional campaigns has helped it to pitch itself across all Customer segments of Dubai´s multi-cultural consumers.