Gamification.sg Information

Gamification.sg is a gamification consultancy based in Singapore. We help organisations put game mechanics to work in places that are not games, such as marketing campaigns, product launches, workplace programmes and classrooms. Every project starts with the behaviour you want to see and the people you want to see it from. We plan the work with our 6D framework, which runs from Define and Determine through Design, Develop and Deliberate to Deliver, with milestones and measurable deliverables agreed with you along the way. Our designs draw on eight core motivators, from curiosity and mastery to scarcity and loss avoidance, so people have a reason to play that goes beyond the prize. We advise on gamification strategy, and we can also design and build the result, whether that is a game to acquire new customers or a game-infused employee engagement programme. For schools and universities, we create educational games and gamified campaigns that make complex topics easier to learn. One past project was a gamified learning festival app for around 2,000 employees of a government agency, built on a no-code platform in three weeks. Another was a three-week mental health awareness campaign for a university that onboarded more than 750 users. Gamification.sg is led by Andy Pan and Shan K, who have spent more than a decade designing training games as directors of Right Impact Pte Ltd. You do not need to be based in Singapore to work with us. To book a call, visit gamification.sg or email connect@gamification.sg.