FuseLoft LLC Information

FuseLoft LLC is an interdisciplinary branding collective based in New York specializing in identity, marketing, and website development and design. 

 Minnie Cho, Founder, Creative Director 
Pete Thompson, Partner, User Interface Engineer 
 Eric Westerlund, Partner, Design-Build WHAT IS “THINKING MADE VISUAL”? No shots in the dark. Being a hired gun for branding-related big bangs doesn’t mean anything goes when we pull the trigger. At FuseLoft, we appreciate the fact that creative sparks fly when there’s a comprehensive, coordinated strategy backing them. To be truly innovative and effective, we ask all the right questions so we can understand your market, assess positioning, determine the appropriate message and communicate it with an arsenal of creative and technical expertise. We call this approach, “Thinking Made Visual.” No cookie-cutter formulas. In essence, we’re fueled by the principle that form follows function. This means our creative solutions are driven by content, not empty bells and whistles or design for design’s sake. To that end, we truly value an open dialogue and offer a synergistic team to ensure the cookie doesn’t crumble. The right stuff. Whether it’s logo or web development, SEO or mobile apps, product design or brand environments, digital media marketing or branding campaigns, our collective capabilities are a reflection of our creative process to spark, launch and inspire. Tell us about your project to discover how FuseLoft can help you. ©2014 FuseLoft LLC