Fullerton Strategies Information

For the last 20 years, I’ve led in-house marketing and branding teams for high profile organizations in all sectors. I worked on the first Obama presidential campaign, then as a political appointee in the U.S. government, where I harnessed the power of social media early when I started the first cabinet-level instagram, the wildly popular Department of the Interior account. I’ve also had experience at the state level, where I was the Chief Digital Officer for the State of New York. I’ve led campaigns for nonprofits like Oxfam and Everytown for Gun Safety. And most recently, I built the content marketing program at WeWork into a revenue-driving machine. Very few – if any! – marketers today have the broad range of experience that I do.With this level of expertise, a passion for building effective strategies and campaigns, and a love of working directly with people to improve their businesses, I decided it was time to start my own digital marketing consultancy. With a consulting format, the options are endless. I’m able to develop and implement innovative, new ideas for my clients, and work in partnership with them to create bespoke marketing plans for all their unique needs. It’s a win-win.