Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.
Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.
Google AdWords lets create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to their website.
Hootsuite is a social media marketing tool for businesses to manage, schedule & track the engagement of their social content across all social media profiles.
Hootsuite Insights offers real-time social media monitoring via a visual dashboard, smart, sharable reports, data widgets & infographic-style data visualization.
WordStream for PPC is a robust platform for managing pay-per-click marketing efforts involving large numbers of keywords. WordStream turns your private keyword data into profit-driving PPC campaigns.
YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.