FOCUSRITE PLC Competitors

Avid is the power behind the content that touches virtually every person on the planet. Every word, every note, every frame, every day. Powering greater creators and trusted newsmakers, Avid enables everyone with a story to tell – from Emmy®, Grammy®, and Oscar® winners to rising talent. Built on a dynamic media intelligence surface, Avid tools support the full production lifecycle, from story assignment and editorial editing through archive and distribution. Avid understands professional media from the inside, combining human creativity with AI-driven orchestration so production moves faster, costs less, and allows organizations to see what their content is worth.

Founded in 1958 by recording pioneer Bill Putnam Sr., and refounded in 1999 by Bill Putnam Jr., Universal Audio is best known for its classic, hand-built analog hardware, award-winning line of Apollo audio interfaces, and advanced UAD Digital Signal Processing technology for recording, mixing, and mastering audio. Headquartered in Scotts Valley, California, with offices in Los Angeles, Colorado, and Amsterdam, UA is focused on merging the best of vintage analog and modern digital technology. With its rich recording heritage, UA has been “Setting the tone since 1958.”

Roland Corporation is a leader in electronic musical instruments, including keyboards, guitar products, electronic percussion, amplifiers, professional video and audio gear. With over 50 years of innovation that continues to shape the sound of modern music, Roland sets the standards in music technology for the world to follow. DIGITAL PIANOS From classic-styled instruments that provide the authentic look and feel of traditional pianos to mobile instruments designed for professional use on stage, Roland’s digital pianos deliver top-level touch and tone plus unmatched education and technology features. KEYBOARDS, SYNTHESIZERS & DANCE/DJ Roland offers a full range of keyboards, synthesizers and electronic music production products that lead the industry in sound quality, performance features, and ease of use. With models to suit the needs of players from beginning to professional, Roland keyboards are among the most popular in the world. ELECTRONIC DRUMS & PERCUSSION Roland’s revolutionary electronic percussion instruments offer a family of products that rule both studio and stage, while a wide range of other innovative instruments meet the recording, performing, and practicing needs of all types of percussionists. GUITAR PRODUCTS Roland manufactures a comprehensive line of popular guitar products under the Roland and BOSS brand names. Cutting-edge gear choices in this category includes the famous BOSS compact pedal lineup. PRO AUDIO/VIDEO Roland Pro A/V, a division of the Roland Corporation, is dedicated to providing solutions in support of audio and video professionals demanding excellence in both performance and functionality. Through the development and support of video and audio products, we endeavor to improve workflow and maximize creative possibilities in a variety of markets.