Florescence Information

Florescence is a company that has at heart the objective to help domaines/winegrowers to export their wines to international markets. We are focused on the following markets: Asia-Pacific, North/South America and Middle East. Our goal is to implement a tailored business development strategy for each domaine on each market and work closely with the importers and their sales team to promote their wines efficiently. Our business development strategy consists of several stages: - Diagnosis: analyze the existing export distribution of the domaine, understand their needs and objectives - Market research: to define a strategic positioning for each domaine - Prospecting with specific and targeted criteria to build relevant partnerships - Follow up with the importer and reporting to the winegrower - Promotional plan: to be discussed together along with the domaine and the importer to build the brand efficiently and reach a sustainable sales growth Both from the 1992 vintage, we each followed our own path first in France then abroad: in Taiwan for one, in the US for the other. We found ourselves at the crossroad of Burgundy in 2020, this was the beginning of our adventures! For nearly 10 years, we have each traveled the world and acquired vast and thorough knowledge of our export markets. The passion for wine and our endless curiosity led us to explore the terroirs of Burgundy and other vineyards in order to discover and learn from the winegrowers. Our idea of bringing together wine lovers was born from all these encounters throughout vineyards and countries, may it be with winegrowers, importers and sommeliers etc… We have at heart to bond with the history, terroirs, philosophy and wines of our winegrowers that comes into harmony with our vision of building long-term partnerships. Our passion, comprehensive understanding of the export markets and strategic approach to business development are now the driving forces of our work alongside winegrowers.