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First Plug is an IT Asset Management and Hardware-as-a-Service provider specializing in remote equipment in Latin America. Over 100 tech companies already manage their hardware with First Plug. Among them: Humand, Scale, Belo, Workana, and Figma. We handle the entire cycle: procurement, delivery to the employee’s home, support, recovery, and storage, with our own operations in over 170 countries. No brokers. No middlemen. That translates to faster service, better prices, and zero cross-border friction. Every client has access to our IT management platform at no additional cost: real-time inventory, asset tracking, logistics control, and each device linked to its employee. All in one place. We’re bootstrapped and operate directly. We speak as equals with founders, HR, and IT managers who want to stop wasting time managing hardware.

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Ezequiel Lerner is the Co-Founder and COO of First Plug.

13 people are employed at First Plug.

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