Fiona Alder Email & Phone Number
Director and CMO @ MetaShift
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Fiona Alder Location
- Edinburgh, GB
Fiona Alder Work
- Director and CMO @ (July 2025 - Present)
- UK Marketing Director @ (May 2024 - July 2025)
- Head of Estate Brands, Brugal and The Famous Grouse @ (September 2023 - May 2024)
- Head of Portfolio and Planning @ (September 2020 - September 2023)
- Interim Category and Brand Director @ (January 2018 - June 2019)
- Group Brand and Insight Director @ (October 2014 - July 2017)
- Marketing and Sales Operations Director @ (December 2012 - October 2014)
- Marketing Director @ (May 2007 - December 2012)
- Marketing Manager EMEA @ (March 2005 - May 2007)
- Senior Brand Manager EMEA @ (April 2002 - March 2005)
- Brand Manager @ (October 1998 - February 2002)
- Graduate Trainee @ (September 1997 - October 1998)
Fiona Alder Education
- Strathclyde Business School
MSc (Marketing)
- University of Bath
BSc & PGCE (Biology & Education)
Fiona Alder Skills
- Brand Management
- Alcoholic Beverages
- Wine
- Marketing Strategy
- Trade Marketing
- Wine Tasting
- FMCG
- Marketing Communications
- New Business Development
- Digital Marketing
- Business Strategy
- Brand Development
- Marketing
- Event Management
- New Product Implementations
- SEO
- Public Relations
- Consumer Insight
- Graphic Design
- Strategic Partnerships
- Board of Directors
- Board Level
- Multi-channel Marketing
- Wine & Spirits Industry
- Strategic Brand Positioning
- Corporate Branding
- Brand Equity
- Integrated Marketing
- Social Media Marketing
- Marketing Analytics
- Leadership
- Thought Leadership
- Brand Activation
- Mergers & Acquisitions
- Mobile Marketing
- Strategic Planning
- Consumer Behaviour
- Retail Marketing
- Packaging Artwork
- Tender Management
- Management
- Marketing Management
- Business Development
- Fast Moving Consumer Goods Fmcg
- Multi Channel Marketing
- Mergers and Acquisitions
- Wine And Spirits Industry
- Fast Moving Consumer Goods
Fiona Alder Summary
- Fiona Alder, based in Edinburgh, GB, is currently a Director and CMO at MetaShift. Fiona Alder brings experience from previous roles at Edrington UK and C&C Group. Fiona Alder holds a MSc in Marketing @ Strathclyde Business School. With a robust skill set that includes Brand Management, Alcoholic Beverages, Wine, Marketing Strategy, Trade Marketing and more. Fiona Alder has 1 emails and 1 mobile phone numbers on RocketReach.
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