Fenotech Information

A home security system was built in our founder, Zhi's basement. It was built with Arduino, Xbee, and SIM900 cellular modem. It detects openning of doors and sends out SMS when certain is not supposed to be open at the time. This home-brew security system eventually evolved into our first product FenoLabs. Fenotech, the final company name was suggested over Fenometech by Dr. Filiano, a long term friend of Zhi. Encouraged by the success of building a home security system and protecting home on a budget, Zhi started to seriously look into possible application of IoT technology into phenotyping of mice. Starting a company to pursue the idea became a natural choice. Among candidates like phenomescientific, phenometech, fenometech, fenotech, Fenotech was chosen for its simplicity and similarity to Genentech. Two mice, one illustrated by a cartoon, another one illustrated by a combination of phenol rings, Symbolize companys mission to facilitate the use of mice in biomedical research. Phenol rings are heavily used in the logo because they are the structural basis of many neurotransmitters. Color orange was chosed because "Orange represents enthusiasm, fascination, happiness, creativity, determination, attraction, success, encouragement, and stimulation." Fenotech was incorporated in the San Francisco bay area, a hub of both IT and biotech. Zhi started to work on FenoLabs full-time after graduation from GradSchool .