Invisible authority is wasted authority. Most businesses and most leaders are more credible, more capable, and more fundable than the market can see. The gap between how strong you actually are and how clearly that comes through to buyers, investors, partners, and talent is what we call the Authority Gap. It is costing you in ways you cannot see. FDC closes it. FDC Agency closes the Authority Gap for businesses. When a strong company isn't showing up in the market like one, we fix that through brand, positioning, marketing, and campaigns that build the credibility behind the work so it's impossible to overlook. FDC Connect closes the Authority Gap for the leaders who run them. When a strong executive isn't showing up online, we build the visibility and presence that puts them in front of the people who would fund them, hire them, partner with them, or pay attention. We measure everything we do against five performance drivers: Network Growth, Visibility, Engagement, Influence, and Opportunities. FDC Exchange, our proprietary client platform, gives every client always-on visibility into their own performance and a content collaboration tool that keeps the work clear and accountable between sessions. We were founded in Cape Town in 2009. We have grown a hybrid team of over 60 people across the globe, with clients in 25 countries across five continents, and over 120 clients under management. If your business or your leadership team is stronger than the market currently shows, we should talk. fdc.agency
| Website | https://fdc.agency/ |
| Revenue | $35.2 million |
| Employees | 104 (53 on RocketReach) |
| Founded | 2009 |
| Address | 50 Harrington Street, 2nd Floor, Cape Town, Western Cape 8001, ZA |
| Industry | Advertising Services |
| Keywords | Personal Branding, Leadership Development, Opportunity Creation, Strategic Solutions, Service Based Businesses, Brand Building, Linkedin Marketing, Network Expansion, Professional Networking, Reputation Management, Executive Coaching, Business Growth, Career Advancement, Executive Visibility, Business Consulting, Marketing Strategy, Talent Acquisition, Lead Generation, Linkedin Training, Sales Enablement |
| Competitors | WebFX, Wpromote, Khoros, Boostability, SmartSites, Thrive Internet Marketing TX, Disruptive Advertising, Single Grain | Start Growing, LYFE Marketing, Ignite Digital +37 more (view full list) |
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The FDC annual revenue was $35.2 million in 2026.
Madeleine Henstra is the CEO of FDC.
53 people are employed at FDC.
FDC is based in Cape Town, Western Cape.