FATFREE Information

Skip past the growing pains and learning curves to get the answer right the first time. Meet FATFREE: A talented collective of player-coaches and independent thinkers with deep marketing and brand-building experience. Even better, we're all happy to leave our egos at the door, because we know marketing is supposed to be fun. What's our USP? Strategy-driven marketing that's always looking for ways to cut the fat. From startups to global brands across a range of industries—including highly regulated sectors such as healthcare, insurance, and legal services—we help companies build powerful, sustainable relationships with even the most hard-to-reach audiences, without unnecessary layers and complexity. This approach keeps clients returning, and many also market for us through generous referrals. Look to FATFREE for strategic branding, creative, and digital, including: Brand Building - Research - Marketplace assessments - Stakeholder interviews - Cultural intelligence - Competitive reviews - Brand and content audits - Brand positioning and architecture - Brand platform, manifesto, voice and tone - Logo and visual identity design - Target audience definition - User scenarios and personas Experience Design - Business goals and objectives - Marketing strategy and KPIs - Integrated communication briefs - Customer journey maps - UX / UI design for web and apps - Full-funnel ideation and concepts - Brand and tactical campaigns - Content planning - Usability testing Development - Custom websites and apps - Ecommerce - CMS implementation - APIs and third-party integrations - Accessibility - Short- and long-form video - 2D and 3D animation - Illustration - Photography - Media and content assets Activation - Online and offline media - Social media - Content marketing - Email marketing - Search engine optimization - Experiences and events - CRM and automation - Reporting and analytics - Web and app maintenance Visit our website to learn more and get in touch.