Factory 54 Information

Irani Corp (also known as Al-Srad Ltd.) Owned by the Irani family was established at the beginning of the 80s as an importer of brand name footwear and fashion apparel. In the past 25 years Irani corp has established long terms and successful relationships with the leading international brands. From the year 2000 the Group was named as a market leader by the Israeli Chamber of Commerce and Industry, and it went on to grow and become one of the country’s largest retail and distribution groups. In 2009 Irani family business activities in retail and wholsale was consolidated to the Irani corp which is the holding company. The retail division of the Irani group that specializes in wholesale and retail marketing of international fashion apparel and footwear brands in various sectors, most of them presented exclusive in Israel by Irani Corp subsidiaries : Designer wear: Giorgio Armani, Valentino, Versace, Alexander Wang, Marc Jacobs, Dsquared.. Denim: Diesel, Levis, Armani Jeans, Tommy Hilfiger, Calvin Klein.. Contemporary & Designers second lines : Michael Michael kore, Tory Burch, Marc By Marc Jacobs, Isabel Marant Etoile, Carven, Joseph, Kenzo, Red Valentino, M Missoni, Zoe Karssen, Orlebar Brown.. Athletic, Sports & Comfort footwear: Asics, Lotto, Birkenstock, Ecco, Camper, Geox, UGG, Dr Martens.. and well known children’s brands.