Fabo Information

FABO is a specialist e-commerce agency helping ambitious fashion brands grow from scale-ups into valuable enterprises. We work closely with our clients as an extension of their team and have developed a framework that drives both short- and long-term growth. Our work focuses on mastering three essential elements of e-commerce: Acquire new customers at a lower cost (lower NC-CPA) through strong campaigns, sharp messaging, and data-driven advertising across Paid Social and Paid Search. Keep customers for longer (higher retention) by building a strong owned audience and engaging them through channels such as email, SMS, and social media. Build a more resilient business (reduce risk) so growth does not depend on a single channel, campaign, or key person. Through this approach, we help e-commerce business owners build companies that grow, become more valuable, and are easier to run. At FABO, we believe results come from partnerships where strategy and execution go hand in hand. That is why we only work with brands where we can make a real difference and commit fully to their journey.