We’re a small team of friends who build awesome software together. Expected Behavior is profitable and self-funded. Our mission-critical SaaS products are relied on by Shopify, Square, Hubspot, and thousands of other companies around the world.
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The Expected Behavior annual revenue was $4 million in 2026.
Matt Gordon is the Co-Founder and CEO of Expected Behavior.
2 people are employed at Expected Behavior.
Expected Behavior is based in Indianapolis, Indiana.
The NAICS codes for Expected Behavior are [54151, 54, 541511, 541, 5415].
The SIC codes for Expected Behavior are [737, 73].