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Eve Yang Location
Toronto, ON, CA
Eve Yang Work
Consumer Insights Team Lead(up to 7 direct reports) @ (April 2021 - Present)
Consultant, Special Projects @ (July 2019 - March 2021)
Director of Insights, Consumer and Customer @ (July 2018 - July 2019)
Consumer Insights Manager, Frito Lay Portfolio Insights Lead @ (February 2015 - June 2018)
Innovation Brand Manager @ (July 2013 - September 2014)
Team Lead Consumer Insights and Planning @ (November 2011 - June 2013)
Consumer Insights and Planning Manager @ (July 2010 - October 2011)
Associate Market Research Manager @ (October 2006 - July 2010)
Senior Research Manager @ Medefield - P/S/L Group (June 2005 - October 2006)
Head of Marketing - Region of China @ (April 2000 - July 2003)
Project Officer - Commerce @ Canadian Embassy (Beijing) (April 1999 - April 2000)
Eve Yang Education
McGill University
MBA (Marketing)
Eve Yang Skills
Marketing Management
Consumer Insight
People Management
Business Development
Market Research
Competitive Analysis
Integrated Marketing
Strategic Planning
Strategy
Fast Moving Consumer Goods Fmcg
FMCG
Customer Insight
Marketing
New Business Development
Cross Functional Team Leadership
Segmentation
Market Analysis
Consumer Insights
Business Strategy
Management
Shopper Marketing
Product Development
Marketing Communications
Marketing Strategy
Brand Management
Consumer Products
CRM
Marketing Research
Consumer Behaviour
Fast Moving Consumer Goods
Eve Yang Summary
Eve Yang, based in Toronto, ON, CA, is currently a Consumer Insights Team Lead(up to 7 direct reports) at Rogers Communications. Eve Yang brings experience from previous roles at Dig Insights, McCain Foods, PepsiCo and Diageo. Eve Yang holds a MBA in Marketing @ McGill University. With a robust skill set that includes Marketing Management, Consumer Insight, People Management, Business Development, Market Research and more. Eve Yang has 4 emails on RocketReach.
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