Eva Green Competitors

Founded in 1995 by six co-founders—Mark and Mo Constantine, Rowena Bird, Helen Ambrosen, Liz Bennett, and Paul Greeves—Lush began as a small cosmetics shop in Poole, Dorset, UK. Since then we have been pioneers in the beauty industry, committed to creating fresh, handmade products that are as kind to the planet as they are to your skin. We pride ourselves on using ethically sourced ingredients and developing cruelty-free, innovative products that challenge the status quo. Our dedication to environmental sustainability and ethical practices is embedded in everything we do. At Lush, we strive to leave the world lusher than we found it. This means actively working to reduce our environmental footprint through packaging-free products and supporting causes that matter. We fight for animal rights, promote fair trade, and push for real, meaningful change in the beauty industry. Our mission is about more than products—it’s about changing the way the world sees beauty. As a 10% employee-owned company, Lush values the contributions of every individual. Our team is the driving force behind our creativity, innovation, and commitment to a better future. By empowering our people and staying true to our mission, we continue to lead the charge for a more ethical, sustainable, and inclusive beauty industry.

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Purity Cosmetics is a fast growing prestige cosmetic company managing and launching brands including our flagship brand, 100% Pure. Inspired by her garden, product developer Susie Wang created 100% Pure Cosmetics to complement her healthy lifestyle. Made with pigments from fruits and vegetables along with nature's best resources, 100% Pure marries all-natural ingredients with high-end cosmetic formulas to create beauty in a class of its own. We sell through multiple channels of distribution including specialty beauty retailers, spas and salons, our company owned boutiques and online shopping. We are a small company that is growing very rapidly. Every year we launch 30-50 new products across our brands in color cosmetics, hair care, skin care, and bath & body. Our company is founded by innovators and formulators that allow us to create the absolute best cosmetic products in the world!