Être Brand Masterclass Information

Être is the first-of-its-kind attorney brand masterclass series designed to empower lawyers to elevate their personal brands, grow their practices, and become authorities in their fields. Co-founded by Danielle Garno, a BigLaw partner with a nationally recognized brand and client roster, and Heather Monahan, best-selling author, TEDx speaker, and renowned confidence coach — Être blends branding, business development, and professional growth into one powerful 8-class series. As the legal landscape continues to evolve, attorneys are now expected to bring more than just legal expertise to the table. Building visibility, trust, and authority through a clear and compelling personal brand is no longer optional — it’s essential. Être gives lawyers the roadmap to do just that. Throughout the course, attorneys will learn to: Define and articulate their personal brand Build a book of business through strategic networking Become recognized thought leaders in their niche Enhance client experiences and retention Create powerful elevator pitches that resonate Exude executive presence in every setting Work effectively with their firm’s internal marketing teams And most importantly, align their brand with their long-term career goals Être is not just a CLE-accredited masterclass series — it’s a movement. We’re building a powerful community of attorneys who are redefining what it means to lead in today’s legal industry. Whether you’re looking to increase referrals, raise your profile, or take the next big step in your career — Être helps you be ready when your moment comes.