Eternity Lifestyles Pvt. Ltd Information

Creating trends, raising the bar and blazing trails since 1998, Eternity Lifestyles has come a long way. We’ve been proud pioneers of luxury, premium fashion and sports eyewear in India. We created an entirely new segment in the sports market when we introduced Oakley to the country for the first time. We’ve previously been associated with the world’s largest eyewear companies like Luxottica, Marcolin and Kering Eyewear and managed brands such as Bvlgari, Chanel, Mont Blanc, Cartier and Gucci. Currently, we work with some amazing luxury and fashion brands such as Maybach, Chrome Hearts, Balmain, Cazal, Silhouette Atelier, Etnia Barcelona, Modo. Our house brand - OPIUM – super youthful, colourful, fashion sunglasses. Desk and Coffee - our ready to read eyewear, inspired by the world of creators. At Eternity Lifestyles, we’ve created our own holistic space in this industry with the best brands in high-end luxury; premium, fashion and the fast fashion segments.