Erika Email & Phone Number

Global Product Marketing Director - Coffee @ Finlays Solutions

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Erika Location

Boston, MA, US

Erika Work

Global Product Marketing Director - Coffee @ (February 2024 - Present)
Senior Product Marketing Manager @ (October 2022 - January 2024)
Senior Marketing Manager - Product Commercialization @ (June 2021 - October 2022)
Marketing Manager - Product Commercialization @ (August 2017 - May 2021)
Marketing Manager - Office Products Channel @ (November 2015 - August 2017)
Customer Marketing Manager - Staples @ (November 2012 - October 2015)
Marketing Account Manager @ (July 2008 - November 2012)
Area Sales Manager @ (July 2004 - May 2008)
Area Merchandising Specialist @ (March 2001 - July 2004)

Erika Education

Boston University
Masters Classes (Project Management)
2017
Boston University Questrom School of Business

Erika Skills

Brand Awareness
Marketing Campaigns
Market Analysis
Defining Requirements
Creative Direction
Fast-Moving Consumer Goods (FMCG)
Competitive Assessment
Brand Management
Cross-functional Team Leadership
Integrated Marketing
Strategic Planning
Loyalty Marketing
Customer Acquisition
Product Marketing
Brand Marketing
Multi-channel Marketing
Management Of Direct Reports
Retail Marketing
Digital Marketing
Consumer Marketing
B2B Marketing
Event Planning
Sales
Advertising
Visual Merchandising
Project Management
Key Account Management
POP Displays
Direct Mail & Email Campaigns
Direct Sales
Email Marketing
Print, Digital & Circular Advertising
Data Analysis
Google Analytics
SEO
Paid Search
Planograms
Product Development
Product Management
Pricing
CPG Industry
Vendor Management
Sales Operations
Management
Strategy
Marketing Strategy
Marketing
Marketing Management
Event Management
Results Driven
Salesforce.com
Electrical Engineering
Microsoft Excel
Brochures
Acquisition Marketing
Profit
Yield
Responsibility
Business Services
Market
Featured
Supervision
England
Impression
Loyalty Programs
Direct Mail and Email
Telemarketing
Contractors
Multi Channel Marketing
Staff Development
Small Business
Communication
Budgets
Consumer Products
Customer Marketing
Suppliers
Accounting
International Management
Trading
Home Depot
Appliances
Management of Direct
Branding
Spanish
Visibility
Homebuyers
Training
FMCG
Product Lines
Touch
Marketplace
Direct Mail and Email Campaigns
SPSS
Distribution Strategies
Stakeholders
In Store Promotions
Coordinated
Online Marketing
Promoting
Project Planning
Flat Patterning
Merchandising
Rate
Boston
Brand Loyalty
Photoshop
Illustrator
Sales Management
Decisive
Visio
Cross Functional Team
Microsoft Access
Online Traffic
Analysis
Digital and Circular Advertising
Execution
Budgeting
Consumer
Circular
B2b
Construction
Digital
8mm
Parties
Print Advertising
Competition
Trade Shows
Refresh
History
Hyperion
Budget Management
Cross Functional Team Leadership
Appearances
Go to Market Strategy
Return on Investment
In Store Marketing
National Retailers
Promotional
Direct Mail Campaigns
Commercialization
LinkedIn
Retail Sales
PowerPoint
Microsoft Office
Third Party Vendors
Yahoo
Account Management
Consumer Goods
Social Media
Labels
Public Relations
Retail
Quarter
Print
Powerful
Green Belt
Product Knowledge
Marketing Materials
Competitive Analysis
Margin Improvement
PPC
Television
Project
General Electric
Distributors
Construct
Trade Show Graphics
Customer Service
Marketing Professional
Multi Family
Negotiation
Delivery
Buying
Boost
Campaigns
Consumer Behaviour
Design
Distribution
Customer Base
Channel
Sold
New Business Development
Vendors
OS X
Business Administration
Selling
Staff Training

Erika Summary

Erika, based in Boston, MA, US, is currently a Global Product Marketing Director - Coffee at Finlays Solutions. Erika brings experience from previous roles at Bevi and Keurig Dr Pepper Inc.. Erika holds a Masters Classes in Project Management @ Boston University. With a robust skill set that includes Brand Awareness, Marketing Campaigns, Market Analysis, Defining Requirements, Creative Direction and more. Erika has 2 emails and 1 mobile phone numbers on RocketReach.