Erica Email & Phone Number
EVP, PMX Lift @ Publicis Groupe
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Erica Location
- Satellite Beach, FL, US
Erica Work
- 2022 -now EVP, PMX Lift @
- 2020 -2022 EVP, Digital Investment @
- 2017 -2020 SVP, Integrated Investment @
- 2014 -2017 VP, Group Director, Global Media @
- 2012 -2014 Partner, Senior Director, Digital Investment @
- 2010 -2012 Digital Associate Media Director @
- 2010 -2010 Digital Associate Director @ MediaVest
- 2008 -2010 Digital Manager @ MediaVest
- 2006 -2008 Media Supervisor @
- 2006 -2006 Media Manager (Beyond Interactive) @
- 2005 -2006 Media Planner (Beyond Interactive) @
- 2004 -2005 Digital Media Planner @ FCBi
- 2002 -2003 Direct Marketing Executive @ Xuppa, Bay 9, RocketLinks
Erica Education
- Boston University College of Communication
Bachelor of Science - BS Mass Communication (Ad Lab (A Full Service Student Run Ad Agency) Jazz Dance and Sailing)
- The Dalton School
HS Degree (High School)
Erica Skills
- Direct Marketing
- Media Strategy
- Mobile
- comScore
- Media Buying
- Mac OS
- Social Media
- Online Marketing
- Digital Strategy
- Windows
- eMarketer
- Mobile Marketing
- Digital Media
- Behavioral Targeting
- Negotiation
- Digital Marketing
- Advertising
- Integrated Marketing
- Ad Networks
- Traditional Media
- Ad Serving
- Strategy
- Media Planning
- DoubleClick
- Flashtalking
- New Media
- Mobile Advertising
- Interactive Marketing
- HTML
- Online Advertising
- Microsoft Office
- Interactive Advertising
- Emerging Media
- Dynamic Logic
- Mediaplex
- Google Analytics
- Rich Media
- Social Media Marketing
- Creative Direction
- Nielsen Net Ratings
- Email Marketing
- SEM
- Pointroll
- Display Advertising
- Dimestore
- Atlas
- Econometric Modeling
- MRI
- MediaMind
- Mobile Devices
- PPC
- Leadership
- Team Mentoring
Erica Summary
- Erica, based in Satellite Beach, FL, US, is currently a EVP, PMX Lift at Publicis Groupe. Erica brings experience from previous roles at Zenith, DigitasLBi_US and MEC. Erica holds a Bachelor of Science - BS Mass Communication in Ad Lab (A Full Service Student Run Ad Agency) Jazz Dance and Sailing @ Boston University College of Communication. With a robust skill set that includes Direct Marketing, Media Strategy, Mobile, comScore, Media Buying and more. Erica has 3 emails and 1 mobile phone numbers on RocketReach.
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