2011 -
2011 Marketing Director of Johnson's Baby Franchise and New Business in China @
2009 -
2011 Associate Director, Pan Asia Brand Building Integrated Communicaitons @
2007 -
2009 Associate Director, Advertising Development @
2006 -
2007 Advertising Development Manager @
2005 -
2006 Advertising Development Manager @
2002 -
2005 Global Brand Manager of LIM Tide and Ace and Bonux @
1999 -
2002 Brand Manager @ P&G China
1995 -
1999 ABM @ P&G China
Eric Yan Education
中国科学技术大学
Bachelor (Computer Science / IT)
1990
-
1995
Eric Yan Skills
Brand Equity
Brand Management
Global Marketing
Integrated Marketing
E-commerce
Business Development
New Business Development
Advertising
Retail
FMCG
Shopper Marketing
Customer Insight
Brand Architecture
Consumer Products
Trade Marketing
Consumer Behaviour
Marketing Research
Segmentation
Product Innovation
Cross-functional Team Leadership
E Commerce
Social Media
Sales
Microsoft Office
Marketing
Cross Functional Team Leadership
JavaScript
Marketing Communications
Marketing Strategy
Strategic Planning
Social Media Marketing
Eric Yan Summary
Eric Yan, based in Beijing, CN, is currently a Chief Marketing Officer, China RHQ at Samsung Electronics. Eric Yan brings experience from previous roles at Johnson & Johnson Consumer Care (China), Procter & Gamble and Procter & Gamble China. Eric Yan holds a 1990 - 1995 Bachelor in Computer Science / IT @ 中国科学技术大学. With a robust skill set that includes Brand Equity, Brand Management, Global Marketing, Integrated Marketing, E-commerce and more. Eric Yan has 2 emails on RocketReach.
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